TV is Personal

Posted April 8th, 2008 by Jose Alvear

DVRs are still a novelty to many people and it’s always interesting to see new users learn about DVR etiquette. At the Wall Street Journal, Jason Fry wrote about discovering the classic DVR faux pas: Revealing Facts About TV Shows Without Asking If They Recorded It. Fry says he revealed the final play of an exciting March Madness game to a friend. Oops!

He says he is discovering that not everyone is tuning into TV like they used to. “Today my TV is not your TV, and you can never assume the same people are watching the same thing at the same time or in the same way,” he writes.

No, TV is personal just like computers. Or cell phones. Or iPods.

But personal TV gets difficult to manage when there is more than 1 person watching. Do the kids watch their shows? Do you watch The latest UFC fight? Or let your wife tune into “Masterpiece” to catch the Jane Austen movies? Or perhaps sit together and watch “American Idol”?

The answer is whole home DVR, where every TV has its own DVR. Or at least access to the central DVR sitting in the living room.

Posted in Advertising, Living with DVRs

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